Client

CBBC

Industry

Business and Culture

Type

Event Identity

Burns,
Dragon,
Art Nouveau

As a creative and design partner for the China-Scotland Business Awards since 2020, we have had the privilege of crafting the event's identity designs and a series of collateral to promote the event and deliver a unique cultural experience.

The recurring theme is cultural fusion, and here is the design for 2024—the Year of the Dragon. A flying dragon or wild botanicals? Chinese mythology or Scottish poetry? Chinese New Year or Burns Night?

This design presents a legend born from the epic fusion of Chinese folklore and Scottish tradition, set within the captivating world of Art Nouveau—where the impossible unites.